Business Librarian
Librarian
Company Research How-To Video Playlist
Databases
- MarketLine This link opens in a new windowContains Canadian and international company reports, industry reports, country reports, and influencer reports.
- Canadian Newsstream This link opens in a new windowContains articles from national and local Canadian newspapers. Includes The Globe and Mail, the Toronto Star, the National Post, and the Vancouver Sun, among others.
- IBISWorld This link opens in a new windowContains reports on Canadian industries. The industry reports include industry performance, outlook, product, markets, competitive landscape, major companies, and operating conditions.
- Passport This link opens in a new windowContains Canadian and international company and industry reports on consumer goods and services. (Note for Mac users: there are known issues if you access the portal with Firefox. Please use a different browser.)
- Vividata This link opens in a new windowContains Canadian consumer spending, media habits, and psychographics based on the Survey of the Canadian Consumer.
- Statista This link opens in a new windowContains statistics, charts, tables, and public opinion polls on marketing, demographics, consumers, communication, technology, politics, health, and leisure.
- SimplyAnalytics This link opens in a new windowMaps demographic, psychographic (Environics Prizm) and company information over geographic areas. Define a target market, pick a business location and/or learn about nearby competitors.
- Warc This link opens in a new windowContains material from the World Advertising Research Centre (WARC) including case studies of award-winning advertising campaigns, strategy, and best practices guides, advertising trends, surveys, and reports.
- Business Source Complete This link opens in a new windowContains peer-reviewed and other academic journal articles on business and economics, as well as company, industry, and country reports.
- Nexis Uni This link opens in a new windowIncludes Canadian and international journals, plus newspapers.
Annual Reports
Many annual reports are now located on company web pages. Simply Google the company name and look for an Investors or Investor Relations page.
Use the following sites to find company filings with securities authorities:
- SEC Filings & Forms (Edgar)U.S. Securities and Exchange Commission
- SEDARCanadian Securities Administrators