Search in the Library
A general search for journal articles is best done in the Library Search on the Library home page.
If you are getting too many, or not enough on topic results, try one of the smaller databases listed below:
- Communications and Mass Media Complete This link opens in a new windowContains peer-reviewed and other academic journal articles and trade publication articles on communication, media studies, and public relations.
- Business Source Complete This link opens in a new windowContains peer-reviewed and other academic journal articles on business and economics, as well as company, industry, and country reports.
- CBCA Complete This link opens in a new windowContains peer-reviewed and other academic journal articles, newspapers, magazines, encyclopedias, books, reference works, conference proceedings, dissertations, blogs, and podcasts on business, current events, and education in Canada.
- ABI/Inform This link opens in a new windowContains peer-reviewed and other academic journal articles, eBooks, newspapers, and magazines on business and economics; First Research industry reports, Economist Intelligence Unit commodity reports and country reports and Oxford Economics country industry forecasts.
Or you can go bigger and search Google Scholar (linked to Humber resources)
- Google Scholar This link opens in a new windowThis link connects Google Scholar to the Library holdings. The Access from Humber link in the right-hand column of results will take you the Library resources.
Non-Media Databases
If your projects involved advertising or marketing, you might want to look at WARC. If you wants statistics on your topic, try Statista
- Warc This link opens in a new windowContains material from the World Advertising Research Centre (WARC) including case studies of award-winning advertising campaigns, strategy, and best practices guides, advertising trends, surveys, and reports.
- Statista This link opens in a new windowContains statistics, charts, tables, and public opinion polls on marketing, demographics, consumers, communication, technology, politics, health, and leisure.
Key Journals
Here are some of the best (highest H5 factors) journals in the field. By clicking the link, you can search within each journal in Page 1+