Marketing 255

Contains statistics, charts, tables, and public opinion polls on marketing, demographics, consumers, communication, technology, politics, health, and leisure.

Contains Canadian and international company and industry reports on consumer goods and services. (Note for Mac users: there are known issues if you access the portal with Firefox. Please use a different browser.)

Contains peer-reviewed and other academic journal articles on business and economics, as well as company, industry, and country reports.

Contains reports on Canadian industries. The industry reports include industry performance, outlook, product, markets, competitive landscape, major companies, and operating conditions.

Contains material from the World Advertising Research Centre (WARC) including case studies of award-winning advertising campaigns, strategy, and best practices guides, advertising trends, surveys, and reports.

Contains peer-reviewed and other academic journal articles, eBooks, trade journals, dissertations, and theses on medical and biomedical topics. It includes MEDLINE.

Contains peer-reviewed and other academic journal articles and magazine articles on alternative and holistic approaches to health care and wellness.

Contains magazine and newspaper articles on a wide variety of healthcare subjects, such as disease, fitness, nutrition, diabetes, aging, and women's and children's health.